News Articles
November, 2018

Five Myths about SEO #2

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Myth #2:              It’s “One and Done”

Here’s my blog post.  Upload.  Done.  Right?  Wrong!  As noted elsewhere SEO is a campaign.  It’s a campaign for your SEO specialist to leverage their knowledge of search technology, and to watch changes over time.  It’s also a campaign for you to continue to develop a “critical mass” of relevant content.  Over time, these can convince even Google that you’re serious.  Now you have to convince potential customers that you’re serious.