News Articles
January, 2020
Five Myths about SEO #4
“SEO” – Same as last year, right?
If you’ve heard the term “SEO” for years, then how SEO works has been the same for years, right? Wrong! Search engines change how they view terms. The technology and criteria for “spidering” your information (making it more visible in search engines) changes every few weeks. If your SEO Specialist is using last year’s approach, it’s not helpful. In fact, you could be dropping in rankings because some of yesterday’s tricks for success are today’s red flags. You need to engage an SEO specialist who stays current with SEO developments to get effective results from your SEO resources.
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